Blog 1: Changing Profile of the Buyer

By Mark Erskine, Director & Owner, Seller Performance Ltd Whatever market sector you are in when selling, no one can have escaped the fact that the buying process has changed.  Sales people traditionally have sold to “user buyers” – those responsible for the day-to-day use or supervision of the product or service you are selling. After all they needed to …

Mark ErskineBlog 1: Changing Profile of the Buyer